The question must have arrived in your mind that- “what is Dynamics 365?” There are a lot of applications offered by Microsoft. However, not all are part of the Microsoft Dynamics 365 family.

Let’s look at the meaning of Dynamics 365; what are the applications it includes, and how they are utilized.

Simply speaking, it is a family of business applications that are implemented and utilized for the optimization of business operations and the overall growth of the business.

What are the applications included in the Microsoft Dynamics 365 Family?

What are the applications included in the Microsoft Dynamics 365 Family?

What is Dynamics 365?

For knowing what Dynamics 365 is, it is essential to know about its applications. Speaking at the highest level, Dynamics 365 family consists of ERP (Enterprise Resource Planning) and CRM (Customer Relationship Management) Applications.

There are tens of applications in total and numerous add-ons available on Microsoft App Source. Microsoft Dynamics 365 is introduced to deliver well-integrated, interactive solutions for all the business aspects.

The Dynamics 365 apps, both CRM and ERP, are flexible and continuously updated by Microsoft. This makes Dynamics 365 the best suite to reduce costs, time, and efforts to handle and grow your business processes.

What is Dynamics 365 ERP?

The major aim of Dynamics 365 is to optimize and automate your business process. With ERP solutions, you can conduct efficient supply chain management, sales management, project management, service management, etc.

You can also use the Microsoft ERP applications for analytical purpose and handing the workforce.

What is Dynamics 365 ERP

Eventually, this helps to deliver ease to resources, reduce operational costs, provide efficient control, and improve productivity. There are two primary Microsoft dynamics ERP applications:

Microsoft Dynamics 365 Business Central

Dynamics 365 Business Central ERP solution contains all the modules and features required for a medium or a small-sized business to handle its business operations. As your business grows, you can include the add-ons and expand the functionality.

Under D365 Business Central, there are several modules out of which you can choose the required ones:

  • Financial Management
  • Supply Chain Management
  • Sales Management
  • Project Management
  • Human Resource Management
  • Customer Relationship Management
  • Service Management
  • Production Management
Microsoft Dynamics 365 Finance and Operations

Dynamics 365 Finance and Operations ERP solution is suitable for large-scale companies that have multiple businesses, operations amongst different counties, transactions in various currencies, and complex business processes.

Under Microsoft Dynamics 365 Finance and Operations, there are two different applications available even though the implementation is single.

Dynamics 365 Supply Chain Management
The primary utilization of this application is for the businesses that have complicated supply chains where there are multiple manufacturing processes, warehousing, and a highly branched network for distribution.

Dynamics 365 Finances
As the name suggests, the Dynamics 365 Finances can effectively handle budgeting, accounting, financial processes, project management, etc. for large-scale businesses.

What is Dynamics 365 CRM

What is Dynamics 365 CRM?

CRM stands Customer Relationship Management, and Microsoft provides a separate application for each business aspect where you need to deal with customers. Mainly, there are five applications that come under Dynamics 365 CRM. These applications take care of their respective business operation.

Dynamics 365 Sales
This application is dedicated to providing you information and insight regarding sales and customer interaction. The sales, accounts, and marketing team can utilize this application for forecasting and predicting the next interaction with the buyer. The prior knowledge of the interaction helps to give a customer-centric experience, which makes sales highly effective.
Dynamics 365 Customer Service
This application is used exclusively by the customer service team. With its use, they can track the complaints made my customer, item returns and reasons, product replacement guarantees and warranties, service agreements, and customer feedback on the service. It directly affects the post-sales experience of a customer, which should be essentially excellent for a long-term relationship.
Dynamics 365 Project Service Automation
Implementation of automation in various business aspects is preferred as it reduces the workload of human resources, reduces company costs, and also helps to minimize the error. If your business is into professional services, this application can be incredibly supportive. It helps to schedule the appointments, manage the calendar, and conduct expense submission.
Dynamics 365 Marketing
The main role of this application is to improve your marketing efforts by letting you create targeted campaigns, calculating the lead generation and conversion rate, and A-B testing for marketing attempts.
Dynamics 365 Field Service
When you provide onsite services, handling of different aspects could be different. Therefore, parameters for onsite servicing differs in comparison to offsite servicing. The application calculates those parameters and continuously provides data to make customer service efficient.

What are Dynamics 365’s Other Offerings?

There are many other applications that contribute to defining what Dynamics 365 is. Therefore, it is essential to keep information regarding those applications also in addition to CRM and ERP solutions.

Dynamics 365 Commerce
Microsoft’s object behind launching this application is to let businesses provide an exceptional shopping experience to their customers. You can seamlessly integrate the back-office, POS, and other digital mediums for omnichannel sales.
Dynamics 365 Human Resource
Dynamics 365 family offers you Dynamics 365 Human Resources, which is an end-to-end application for handling the human resources. It takes care of the compensation, perks, policy compliance, leave management, etc. for all your human resources.
Dynamics 365 Mixed Reality
As the name suggests, Microsoft Dynamics 365 Mixed Reality is a unique tool for providing brilliant business-client interaction. Under Dynamics, 365 Mixed Reality comes the Dynamics 365 Remote Assist, which helps a user to assess the client’s ecosystem and provide assistance to him from a distance.

Moreover, you can share and visualize the floor plans using Dynamics 365 Layout. There is a special segment called Dynamics 365 Guides, which is exclusively developed to provide online training and improve user performance from a distance.

It is a costly affair to deliver sample products to all your potential clients. However, with Dynamics 365 Product Visualize, sales representation can exhibit a variety of products in the client’s environment, and let them explore its every inch like it is present there in reality.

Dynamics 365 AI
It is a powerful add-on that you must purchase if your business believes moving forward on the basis of insights. It can be integrated with different CRM apps mentioned above.

Microsoft Dynamics 365 Web Masters Services

Web Masters offers Microsoft Dynamics 365 services related to all the applications which are part of Microsoft Dynamics 365.

We can provide you with a consultation on how these apps can improve the functionality of different business operations. We can conduct the analysis of the current business and give you exact information regarding the effect after implementation.

We can configure and customize various applications as per your business goals and business environment. The applications will seamlessly integrate with your business operations to make the work less time consuming and more productive.

Selecting a partner is an important decision. We are pledged to provide our clients with high-grade customer experience where each aspect of your business gets the best of available technology, automation, and artificial intelligence.


Does Dynamics 365 Includes Power BI?
No, Power BI is an additional application, and it is not the part of Dynamics 365. However, it is one of the most efficient applications for learning business patterns related to different attributes and make data-driven decisions.
Does Dynamics 365 Include Microsoft Dynamics GP?
Microsoft Dynamics GP is a well known ERP solution used by many of the Microsoft clients. However, it is not a part of the Dynamics family but has a similar interface. Many companies are migrating to Dynamics 365 from Microsoft Dynamics GP, aiming for better functionality by utilizing better features.
Do all the Dynamics 365 applications function in the cloud?
Microsoft aims to turn all its applications web-based to ensure high security and low deployment cost. For the same reason, the complete Dynamics 365 family is in the cloud, but you can also choose to have on-premises deployment. On-premises deployment is only beneficial when there are internet connectivity issues and strict regulations on data sharing.


As you can see, the capability of Microsoft Dynamics 365 knows no boundaries. There is an immense number of ways by which Microsoft Dynamics 365 can be put to the benefit of your business. However, it may appear complicated to get started. Therefore, just reach us out, and we will make sure to provide you with top-notch guidance.

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